Airbnb and short-let management in Cheltenham and the Cotswolds.
Race week crowds, festival weekends and Cotswold breaks in big family homes. We turn that demand into money in your account, from 12% + VAT.
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What a Cheltenham 4-bed home takes in bookings.
Market figures first, then what's left after our fee, so you know exactly where the numbers come from.
The average 4+ bedroom short let in Cheltenham takes about £53,000 a year in bookings.
Source: BNBCalc, Cheltenham market data as of May 2026, covering Airbnb, VRBO and Booking.com listings. These are BNBCalc's estimates of bookings before platform fees, cleaning and running costs. "After our fee" uses our lowest rate, 12% + VAT, for full-time hosts on a three-year agreement. Rates go up to 20% + VAT. Your home may earn more or less depending on its size, location and season. These are estimates, not guarantees, so please do your own research before you decide.
Get my free valuationFestival weeks, Cotswold breaks and guests who need space.
Cheltenham is a Regency spa town on the edge of the Cotswolds. Race weeks and festivals bring groups who want a whole house, and Cotswold visitors use the town as a base. Larger homes earn the most: BNBCalc puts 4+ bedroom homes at about £53,000 a year in bookings, against about £34,000 for the average listing.
On weekdays, demand comes from contractors, visiting families at the University of Gloucestershire and people relocating to the area. They're exactly the guests our 30-day stays are built for.
Areas we cover- MarchThe Cheltenham Festival at the racecourse, the busiest week of the year for large homes.
- Spring and summerCotswold breaks, with families and groups booking whole houses.
- Festival seasonCheltenham's jazz, science, music and literature festivals bring visitors through the year.
- SaturdaysBNBCalc's data shows Saturday is the busiest night for bookings.
A local manager in Cheltenham, not a call centre.
Your home in Cheltenham is looked after by a local manager from the Houst network who lives and works in the area. One person who knows your home, your guests and you.
One person, not a queue
No ticket numbers and no explaining your home to a stranger every time. Your manager already knows which key sticks and where the stopcock is.
Knows your area
Your manager knows when your area fills up, which streets guests book first, and which trades actually turn up on time.
Eyes on your home
Your home is checked after every stay, and on medium-term stays you get a photo report at least every 30 days, so you never have to wonder how it's looking.
Everything starts with a free discovery call with our team on Google Meet.
What the law asks of you, and what we handle.
Short-let rules change from time to time. Here is what applies in Cheltenham and the Cotswolds, and we'll keep you up to date once your home is live.
Night limits
No cap in CheltenhamThe 90-night-a-year limit only applies in London. You can let your Cheltenham home for as many nights as you want.
Planning
Check before you startLetting a whole home that isn't your main residence all year round can count as a change of use, and the local council (Cheltenham Borough Council, or Cotswold District Council for homes in the Cotswolds) decides each case on its own facts. We check what applies to your home before it goes live.
Council tax
Check your billSince April 2025, GOV.UK guidance allows councils in England to charge up to an extra 100% council tax on furnished second homes. Your council tax bill shows whether a premium applies. Homes let often enough can pay business rates instead.
National short-let register
Being introducedEngland is introducing a national register of short-term and holiday lets. Once it's running, booking sites are expected to ask for a registration number on every listing. We'll handle the registration for you.
Safety
We check at onboardingEvery short let needs a written fire risk assessment and working smoke alarms, plus carbon monoxide alarms where needed and an annual gas safety certificate if there's gas. An EPC is needed if your home is let for four months or more a year, which covers most full-time short lets. A five-yearly electrical check (EICR) isn't a legal requirement for short lets in England, but Guestwise asks every host for one, and most insurers expect it.
Tax and business rates
Speak to your accountantShort-let income is taxable, and the old furnished holiday let tax rules no longer apply. If your home is available for 140 nights or more a year and actually let for 70 or more, it may pay business rates instead of council tax.
Renters' Rights Act
No tenancy, no ASTGuests stay under a licence for up to 30 days at a time with a set checkout date. We keep access to clean and inspect your home, and on medium-term stays we photograph it at least every 30 days. What landlords in England can do now.
Cheltenham and Cotswold landlords ask us.
How much can a 4-bed home earn in Cheltenham?
BNBCalc puts the average 4+ bedroom short let in Cheltenham at about £53,000 a year in bookings (market data as of May 2026), before platform fees, cleaning and running costs. Get your instant valuation for your exact address.
How much does Airbnb management cost in Cheltenham?
Guestwise charges from 12% + VAT of host payouts for full-time hosts on a three-year agreement, and up to 20% + VAT. That one fee covers your listings, pricing, guest messages, cleaning and repairs arranged for you, and monthly reports.
Is there a limit on how many nights I can let in Cheltenham?
No. The 90-night limit only applies in London. Cheltenham has no cap on nights, although planning rules still apply.
Do second homes pay more council tax in Cheltenham and the Cotswolds?
Since April 2025, councils in England can charge up to an extra 100% on furnished second homes, according to GOV.UK guidance. Your council tax bill shows whether a premium applies to your home.
How is a short let different from a long let?
We don't use ASTs or tenancy agreements. Guests stay under a licence for up to 30 days at a time, with a set checkout date, and we keep access to clean and inspect your home. This is general information, not legal advice. For advice on your own home, speak to a solicitor.
Which areas do you cover?
Cheltenham and nearby Cotswold towns, including Montpellier, Pittville, Leckhampton, Charlton Kings, Winchcombe, Bourton-on-the-Water and Stow-on-the-Wold. Send us your postcode and we'll confirm.
What brings guests to Cheltenham and the Cotswolds
- Cheltenham Racecourse. The Cheltenham Festival every March and race meetings through the season fill the town, and groups want whole houses close to the course.
- Year-round festivals. Cheltenham's jazz, science, music and literature festivals bring visitors in spring, summer and autumn.
- The Cotswolds on the doorstep. Visitors use Cheltenham as a base for Cotswold villages, and bigger groups book homes in the towns themselves.
- Weekday work. Contractors, people relocating and visiting families at the University of Gloucestershire fill the quieter weeks.
We add these to your calendar and price those nights to match. BNBCalc's data shows Saturday is the busiest night for bookings, so we open your peak dates early.
Guides for Cheltenham owners
Find out what your Cheltenham home could earn
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